Bundle 1: Webinars 1-4
Digital Marketing for Media Webinar Series
Webinar 1: Starting with WHY & WHO
Learn how to set goals for yourself, your brand/company, your project and gain insight into the digital audience and how to research and define your specific target markets.
Webinar 2: Understanding the Bigger Picture
Learn tools to help understand the bigger landscape for your media property and to communicate what makes it unique in language that better attracts investment, talent, partners and other opportunities.
Webinar 3: Search & Discoverability
Learn how to dramatically increase the chances of your project getting found online and how to tap into the power of language and data provided by online search tools.
Webinar 4: Social Media, Engagement & Story
Learn how to be more strategic about your project’s social media presence and how to use your social storytelling skills to grow and engage your audience.